To continue on a series of things I’m bad at I will go on to approaching people.
I don’t know how Journalist do it, I wonder if they learn it in school…. anyways. The challenge I have been prompted with lately is selling YkOnline. I now have the hits and traffic to sustain the site, as long as I continue to write, so I thought it would be a good time to try and sell some advertising. The reason I want to sell adverting is simple, I want to feed this passion. I love writing about Yellowknife and what is going on but it is starting to take up to much time. My problem is I am almost afraid of approaching businesses about it. I don’t know what to say to try and sell it to them. It is a toss up whether or not businesses in this town need another place to advertise. They already have NNSL, CJCD, YkTrader, Coffee Break News and a couple others, so what I would have to do is prove to them that I am different. For some reason I just can’t bring myself to go face to face with them and ask.